• 4. Unit 3: Analysis of corporate failures

    Learning objectives

    • How to innovate faster, cheaper and smarter is dependent not only on skills but also on observation of the world around us. Corporate successes are as much a story of overcoming failure as anticipating them and learning from failure models. We look at corporate failures why and how and learn to focus on leveraging our strengths and overcoming obstacles.
    • A study of corporate failure, common strategic errors that lead to business failure, causes of failure: Brand failure, product failure, failed marketing strategies, international marketing failure.

  • Overview

  • Course Syllabus and details

  • Unit 1: Innovation

  • Unit 2: Leadership

  • Unit 4: Business /Knowledge Process Outsourcing

  • Unit 5: Bottom of Pyramid

  • Assignments - Nov 2022 Academic Session

  • Assignment - July 2021 Batch

  • Assignment - Academic Session (Aug 2021)

  • Assignments

  • Additional resources

  • References

  • Case Study

  • TERM END EXAM

  • Course Feedback

  • Assignment

  • PCP Recorded Session

  • Past Year Question Paper / Model QB

  • Assignment - Jan 2022 Batch

  • Assignment - July 2022 Batch

  • Assignments - Jan 2023 Academic Session

  • Assignments - April 2023 Academic Session

  • Assignments - ( Backlogs Jan 2019 to Jan 2022 Batches ) Online Exams )

  • March 2023 Offline exam - QB

  • Assignments - October 2023 Academic Session (July 23 batch onwards)

  • Assignments - ( Backlogs Jan 2019 to Jan 2022 Batches )(Online Exams )

  • Backlogs Assignments August 2024-( Backlogs Jan 2019 to Jan 2022 Batches )(Online Exams- Dec 2024 )

  • Assignments - November 2024 Academic Session (July 2024 & July 2023, July 2022 batch backlog)

  • Assignments APRIL 2025 Academic Session - JAN 2025 Batch & Backlog Only